User Engagement Audit
that drives Hotel Bookings
Understand What Visitors Want
from Your Hotel
Digital Marketing Hands-on Expertise
on European and Global Brands
Digital Marketing
Hands-on Expertise on
European & Global Brands
Powerscourt is a 5 Star Luxury Hotel with world class spa set on a historic Irish estate in Wicklow, Ireland.
A pre-Webdesign Audit analysed the User Engagement, Bookings, and Offers Take-up. This pushed the web designers to create an engagement-driven conception for the website.
Powerscourt’s Direct Revenue increased 92%, as website visitors quickly found the information they wanted and clear paths to the booking engine.
via Aró Digital Strategy
Bequia Beach Hotel is Boutique Resort in the Caribbean
Key Audits run on the previous website guaranteed a new Website Design with a Focus on Conversion at its core, as attests the hotel owner.
The management of Paid Advertising Campaigns drove engaged traffic to the hotel website, greatly improving reservations.
via Aró Digital Strategy
Hayfield Manor is a unique 5-Star Luxury Manor Hotel in the center for Cork City, boasting beautiful gardens
An extensive Website Audit analysed User Engagement, declutered visual elements, and generated a clean, focused website design.
An incredible pairing of data-driven Paid Search with Google Hotel Ads management and rates drove Hayfield’s ROAS to an incredible 55:1 mark.
via Aró Digital Strategy
D’Angleterre is one of the few 5 Star Superior Hotels globally and the only one in Denmark
A comprehensive strategy comprised of SEO, Pay-per-Click, Local SEO and Metasearch solidified the hotel’s position on Google’s first page..
via Aró Digital Strategy
EPIC is “Europe’s Leading Tourist Attraction”, a modern museum in Dublin, Ireland, that has attracted hundreds of thousands of visitors
An extensive strategy, including PPC, Local SEO, Conversion Optimization, Email Automation and Net Promoter Score, literally put EPIC on the map and in Google’s Top 10 “things to do in Dublin”.
via Aró Digital Strategy
Citylink is a leading European coach service, providing routes throughout Ireland, Scotland and, formerly, London-Stansted
An strategic combination of Paid Search, Organic Search (SEO) and Local SEO rapidly expanded Stansted Citylink’s audience to compete with the almighty National Express..
via Aró Digital Strategy
How Your Hotel Benefits
Homepage Engagement
Declutter your most important page. Uncover what visitors want to see on your homepage. What gets them moving to other pages on the website and booking engine? What reduces bounce rate?
Audience Retention
Get visitors to stay longer on your website. Which pages create navigation flow? What makes them return to your website? and what gets visitors to really want to book your hotel?
Booking Engine Clicks
Keep conversion in focus. What drives clicks to the booking engine? What elements must be used throught your website to increase traffic to your booking engine?
Booking Engine Optimisation
Increase conversion on each step. Unconver what’s stopping visitors from moving forward towards booking. Find the drop-off points and what’s causing them.
Offer Take-up
The top-seller offer doesn’t mean it’s the best one. What offers could be improved and drive more bookings? Why did visitors leave some offers behind? Understand their sentiment and how your offers convert.
Hotel Profiling
There are THREE hotel profiles. What’s yours? Most users search your hotel for one main reason. Use this reason to to craft better messaging, pages, and offers. Do more of what they want to book.
Content Marketing & Copywriting
From homepage to blog, your hotel needs to communicate, inform, and drive engagement.
Bring new and returning visitors to your website through enticing and well crafted content that delights and gets them eager to book.
Social Media Marketing & Management
Free up your time and from hurdles of keeping up with Social Media. We’ll take care of your key channels and promote your brand with engagement in mind.
Advertise to corporates and guests.